1847 is the first brand of dedicated grooming lounges for men in the Middle East, and an award-winning concept that helped mold the grooming industry in the region. As the world's number one Male Grooming Salon (Winners of 2025 World Spa Awards, 2025 Luxury Spa Awards & 2023 Guinness World Records Title Holder of Most beard trims or shaves done by a team in 8 hours), it is 1847's mission to make a difference in our customer's lives. To how they look and how they feel. To give men that unbeatable self-confidence that comes only from know they look their best.